Articles in MICA Ahmedabad
Build Up a ThinkYuva Youth Challenge 2008 ThinkYuvaas efforts do not start and end with a single showcase event. It hopes to be able to conduct a series of activities that not only make people aware of its objectives but also give it a direction to follow and keep up the promises. World Environment Day […]
Each year, MICANVAS is centered on a theme that is indicative of present and future trends the country is witness to. With knowledge becoming a great leveler, it is giving birth to a new breed of modern consumers. Leading this evolution in India is the middle class. The middle class with its knowledge and the […]
Mr Patil addressed a gathering of around the 150 students from the flagship programme (PGDM-Communications), the executive program (PGPCMX) and also students and faculty from the Southern Methodist University, Texas, USA who are presently in MICA on a study tour. He shared with the students, consumer insights which influenced the design of shows like the […]
Also present for the function, were the students of the recently inaugurated Executive Post-Graduate Programme in Communications Management (PGPCMX) and the Post-Graduate Programme in Crafting Creative Communications (PGPCCC). The chief guest for the occasion was Mr Rahul Kansal, Brand Director, Times of India group of newspapers. Citing some examples that have engaged the consumer rather […]
The event highlight is the panel discussion, which in the past has seen participation from persons like Mr Santosh Desai (MD, Future Brands), Mr TS Seshu (Head- Rural Marketing, ITC), Mr. Lloyd Mathias (Director- Marketing, Motorola), Mr Hemant Sachdev (Director- Marketing, Airtel), Mr Raju Narisetti (Managing Editor, MINT), Mr Saurabh Kanwar (VP- Content & Communication, […]
Also, an award ceremony recognizing the scholastic excellence students was held at the MICA auditorium. Several awards were conferred acknowledging students with outstanding academic records and completion of projects from the different disciplines – Brand Management, Account Planning, Media Management and Marketing Research and Retail Communications, as well as awards for the best student thesis […]
In Shela , 36 ladies with their children participated, while in Ghuma , close to 50 women and 20 girls were present, along with audience. In Telav, the turnout was 70 ladies and 30 girls participating and children numbered to around 150. The events were conducted in schools and ashrams. “This Woman’s Day initiative was […]
The events planned for the day include games such as musical chairs and blowing balloons, hair styling, mehandi competitions and many others. In addition, a health check-up camp has also been planned for the benefits of the ladies and children up to the age of five years. The events would be held in parallel in […]
With an objective to become a platform to identify country’s diverse and creative talent, this film festival shall make an effort to evolve Ahmedabad as an Independent film capital of India. This festival intends to draw film makers from across the globe and from various demographics to showcase their passion and creativity. This festival also […]
Perspective, the academic contest began with KNOWLYSIS: the Paper presentation. There were total 18 entries out of which 9 were short listed. The topic of the presentation was “Power Shift and the Common Man”. Institutes like IIM-C, K.J. Somaiya, IIFT, IRMA and IMNU participated in the event. The other contest was ANWESHAN- Book review contest. […]