Articles in LIBA
Advertisements rely on three key factors: Content, Audience and Media. The Business of Content deals with issues like the fact that we live in an attention deficit society and Multi-tasking. Nearly 176 hours of ads are played over 126 channels on a daily basis, 28000 ads per day with 1100 ads per hour and 202 […]
Mr. Narayanan’s focus was on the function of a business analyst in the industry. He talked about the opportunities that change creates, and the need for higher education in management as well as other fields. Contrary to the perception that the country generates more educated professionals than are employable, Mr. Narayanan said that we still […]
With the Manufacturing and Services sector fueling the rapid growth of Indian economy opportunities available for entrepreneurs are plenty. In the next 10 years the country would demand more than 120 million jobs. There is still an untapped potential, which is huge, especially in industries like tourism, retail, infrastructure and biotechnology to name a few. […]
A gold medalist from Tata Institute of Social Sciences, Mumbai Mr Sharma has more than 27 years of experience working with companies like Vedanta, EID Parry and SPIC. He was holding key posts in CII, FICCI, MMA, and AIESEC. His lively presentation captivated the gathering of 250 Students of LIBA. “The country is witnessing a […]
Loyola Institute of Business Administration (LIBA), one amongst the country’s premier business schools and a part of the hoary Chennai based Loyola College, has today(18/01/2006) become a full-fledged research institution and the first B-school to be recognized by the University of Madras to conduct Doctoral programmes in Business Administration. Chief Guest, Dr. Jagdish N. Sheth, […]
He had the crowd in splits when he was reminiscing an incident at St.Joseph’s college, Trichy in 1950-54, a time when he remarked most in the gathering “were not even ideas”. He was referring to his “Moral science” class which was taken by Reverent Father Rector Kalathil who helped them “learn something bigger than us”. […]
Incidental to its silver jubilee celebration, the President of India, Dr. A P J Abdul Kalam is visiting LIBA for an informal interaction with the management students, first ever in the history of B Schools in India. The presesident is likey to touch up on issues that range from the impact of new technologies and […]