Siddhartha joined The Entrepreneurship School (TES) to pursue the Postgraduate Entrepreneurship Program (PEP). Before joining PEP he had 1 year stint as Marketing Head in an online Medicine Delivery Start-up called Mera Medicare.
“The one year spent at Mera
Medicare was phenomenal. Previously I led AIESEC, Delhi and I always wanted to
have my own business. TES was the only school which was offering immersive
program in entrepreneurship therefore, it was an easy choice for me.”
He was excited about building a
workplace solution for start-ups – a coffee house which could double up as an
office space, where people could work as well as have fun. He discussed his
idea with TES Mentors, who guided Siddhartha shape up his idea in a more
concrete form as a co-working space.
At the TES KYC Marathon, Siddhartha
validated the opportunity and worked on the concept of co-working spaces, a hot
emerging opportunity and conceptualised INNOCUBE which is now known as
DESKOPAD, his start up. At his launch party, Siddhartha met a few customers
when he realised the need for aggregating vacant desks at all co-working
spaces.
The TES Team worked with
Siddhartha to define the product, helped him acquire his initial customers and
within 6 months of joining the PEP, Siddhartha found his first paying customer.
In the words of Siddhartha,
“I had the passion and
dream of becoming an entrepreneur but needed the skill-set, mindset and courage
to take the leap. PEP gave me tools of design thinking, start-up marketing,
operations and entrepreneurial mindset. I learned these from a start-up
practitioner’s point of view. I am more confident now on launching any business
venture and doing business deals. TES Faculty also taught me to believe in
myself.”
Siddhartha is at
advanced stage of closing his angel investment with a TES Networked Investor.