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FMS Bags Tata Business Leadership Awards

FMS,Delhi won the coveted Tata Business Leadership Award (TBLA) 2006 in the
grand finale at Mumbai on January 4,2006 beating the teams from IIM
Ahmedabad , IIM Bangalore , IIM Calcutta , IIM Lucknow , SP Jain Mumbai and
XLRI Jamshedpur . The winning Team ‘Abhudaya’ comprising Abhijit Shetty ,
Manuj Ohri , Vidisha Mehta and Aditya S V won the coveted Tata Business
Leadership Award Rolling Trophy and a host of other prizes by presenting
their businessplan to create significant businesses that address ‘Bottom of
the Pyramid’ through rural kiosks.The challenge this year was to create an
opportunity through innovation in crafting a value proposition,by
developing corresponding business model and strategy that will enable the
creation of value in new ways in the emerging area.

Organized every year in Select Business Schools, the Award brings the best
student minds together to take up a business challenge. This is usually a
strategic problem or situation relevant to the house of Tata.TBLA offers
first and second year students in the selected Business Schools a unique
opportunity to compete with the brightest and display their business
acumen.For the TBLA 2006, the Tata Group has invited participating students
to present path breaking ideas and a plan of action on the business
opportunities that have been less explored. The “Bottom of the pyramid”
constitutes an opportunity space that challenges innovation in crafting a
value proposition, corresponding business model and strategy that will
enable the creation of value in new ways.

TBLA 2006 was open to FMS Delhi , IIM Ahmedabad , IIM Bangalore , IIM
Calcutta , IIM Lucknow , SP Jain Mumbai and XLRI Jamshedpur .The regional
Campus rounds of TBLA 2006 was held between Dec 17-29, 2005 at FMS Delhi,
IIM Lucknow, IIM Bangalore, IIM Ahmedabad, SP Jain, Mumbai, XLRI Jamshedpur
and IIM Kolkata respectively. Winning teams from each campus round
participated in the national Finals of TBLA 2006 at Tata Management
Training Centre in Pune.

The Tata Business Leadership Award (TBLA), initiated in 2004, is the annual
business school event organised by the Tata Group. The award underlines the
commitment of the Tata Group towards promoting and encouraging future
leaders. It is also an endeavour to create awareness among management
students of the Tata brand. The students (in teams of three to four) are
given a strategic problem or situation relevant to the Group. They have to
make a presentation to senior managers in the Group and defend their case
study. The defence is evaluated on parameters such as creativity, clarity,
relevance and business value.

Preliminary rounds are held on campus and chaired by a panel consisting of
a cross section of senior Tata managers. The final defence presentation,
held at the Tata Management Training Centre in Pune, are judged by senior
Tata Managers and professors from the Harvard Business School.TBLA 2006
presentations were judged by a jury comprising of Prof.Krishna
Palepu,Prof.Nitin Nohria and Prof.Das Narayandas from Harvard Business
School and senior managers in TATA Group.

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