FMS Annual Convention 2005

The theme of FMS Annual Convention 2005 was Brand India, The Next Leap.

The entire session was structured in three phases – The Vision Next , The Money Next and The Market Next

The Vision Next : What We See India As…….

The event was inaugurated with Subir Gokarn, Chief Economist, CRISIL Ltd., delivering a talk on “Indian Economic Scenario, A Global Perspective”. He informed the audience that the inflation rates around the world are on a decline due to liberalization and globalization being adopted on an ever-expanding scale, but to make the best of the opportunities, India will have to come up with breakthroughs in the manufacturing and technology sectors as the differential it currently enjoys due to low-cost labor will cease to be an advantage in the future. Prof. Abad Ahmed, ex-dean FMS, talked of the ongoing grey revolution in the country and summarized the research reports about India‘s prospects by stating that the Indian economy is on course to overtake Italy by 2015, China by 2010, Japan by 2025, and Germany by 2032.

Mr. Rajdeep Sahrawat, Vice-President, Nasscom, delivered an enthralling and visionary talk on ‘Innovation Factories‘ and outlined his idea of taking India forward by harnessing its core ideals by establishing a ‘Saraswati to Laxmi Continuum‘ that touches every Indian.

The Money Next , India Finance: Beyond Bubbles and Booms

The next session jingled with hard-boiled financers like Mr. Ashwani Puri, Executive Director, Price Water House Coopers, Dr. Manoj Vaish, CEO, Dun and Bradstreet Information Services, India and Mr. Munish Dayal, President Business Banking, YES Bank dissecting issues like Securitization, Risk Management Systems, Regulation, Corporate Governance and Portfolio Management. The Indian financial institutional framework was hotly debated and the relevant macro economic trends were scrutinized with the aim of sorting out the best possible approaches to create and manage wealth in Corporate India’s concerted efforts to fill up its coffers.

The Market Next: And the Future entails …

The dynamic and engaging speakers in the concluding session: Mr. Sanjeev Mohanty, Director, Sales and Marketing, Benetton, and Mr. Ravi Kiran, CEO – South Asia, Starcom Worldwide, left the audience mesmerized.

Mr. Mohanty talked of “

India, the Goliath in the making” and offered invaluable insights into the strategies being adopted by the sales force of the country to increase the size as well as their share of the pie. Mr. Kiran made an instant connect with the audience by his perky delivery and ingenuous comparison of the marketing and promotions game to wooing one’s lady love. He put forth the observation that the marketing strategies of tomorrow will not try to shock and awe the target audience, but will seek to win her over by honest and insightful messages.

As confirmed by the participants, the three sessions were of tremendous value add and the next thing to watch out for is FMS Annual Convention 2006, with a new theme to bring out the best from the best managerial brains in the country.