A business school that blends the best of academics and hands-on industry experience to offer a one-year program that puts the advantage completely on your side. True to our baseline, “Learning for the real world”, our programs are tailored to make you industry-ready, with lessons by professionals from the industry as well as a solid bank of trained academicians.
Spanning every area that’s making waves in our world today, from Retail to IT, from HRM to Marcom, from Marketing to ITES, CBS courses are the smart choices available to those with more than just plain old ambition. With lessons drawn from the business world around us, and training modules focused on the industry’s requirements, CBS chalks out a route that goes far beyond a textbook, to make your learning not just relevant, but also useful.
As Jyotsna R. specialising in the Retail vertical says “I joined CBS to learn the nuances of management and pursue a career in Food Retailing, after studying Nutrition and Dietetics. This one year at CBS has changed my life in terms of the way I perceive things, and has also empowered me to take decisions and handle responsibilities. For instance, listening to people like Mr.Radhakrishnan, CEO, Hypermarkets, Reliance Retail, helped me appreciate much more, the strong link between textbook concepts and real world corporate practices. All the holistic learning I’ve had over this one year has made me realise the various dimensions of my personality.”
Classes follow no one pattern; they change hues and formats in order to best accommodate the constantly morphing demands of work. The carefully planned programs synergistically address two key concerns of industry: the acute demand-supply imbalance, and the chasm between the perspective and skill-sets that industry requires versus what management education institutions are able to create. Established to empower, rather than just educate, to fuel ambition rather than just feed it, even the campus reflects the vision and leadership of our distinguished captains of industry. That probably explains why 50% of our students got appointment letters even before they started classes.
In the words of Dean AS Srinivasan, “One basic criterion for admission to CBS is ATTITUDE. We place more emphasis on the candidate’s attitude towards his/her chosen area of specialisation, since we strongly feel that this is what makes the difference between ordinary and outstanding performance in the real business world.
“Also, we believe that we should be developing real managers, not pretending to create them in the classroom, hence our motto – “Learning for the real world”. Our emphasis is on industry leaders sharing their real world experiences, which can be related to management concepts. So learning at CBS is based on using best-in-class business practices to understand management concepts, rather than the other way around – using management concepts to understand business practices.”
The team behind CBS features some formidable names: industry professionals who have a combined work experience over 100 years, and knowledge to inspire and motivate each one of the students to excel in what they’re best at. Mr. P.K. Mohapatra, President & CEO, Technology Business Sector, RPG Enterprises, Mr. J.N. Amrolia, Executive Director, Ashok Leyland, are just a few of the minds working behind the scenes at CBS. Their vision goes a long way in differentiating CBS form any other management program.
CBS offers 5 fields to choose from, 7 management specialisation options that are revolutionising the way people want and buy brands, and even the way economies are structured. Here’s a quick look at them:
Human Resources Management (HRM), which has grown today to play a vital role in tomorrow’s business world, spelling excellent career growth opportunities.
Marketing Management and Marketing Communication Management, ushered in on the new waves of liberalisation and globalisation that have introduced international brands in almost all product/service categories, opening up marketing in India to unforeseen levels of innovation and opportunity.
Retail, the next big thing that’s headed our way, with unexpected growth witnessed in the recent years, with the establishment of international quality formats modified to suit the Indian purchase behaviour, entry of several domestic and international players, development of retail-specific properties and improvement in retail processes.
Telecom, the popular and much loved child of globalisation, greater deregulation, availability of cutting-edge technology and entry of major players, all of which have made the telecom industry one of the fastest growing and most promising industries in India.
Information Technology, one of the largest industry verticals. In India, constituted by two key components of software and hardware business. Today, IT has become synonymous with rise of the Indian Software exports industry and has the distinction of having created the maximum amount of jobs in India in the past 5 years and today employs over 500,000 professionals.
All of these areas are spurred on by the youngest of minds and the sharpest of intellects. Naturally, they create endless opportunities for students to dive in and have the most fun, even as they learn the skills and know-how to perform well in their jobs, right from
Day 1
Ask Deepak Rao about a typical CBS class. “After 23 sessions on learning to make choices between ‘efficiency’ and ‘responsiveness’ in designing a supply chain, we had a really great learning experience with Prof. Raghavendra Ravi in his session on Supply Chain Management.
“…watch out for technological development with all your senses wide open. Technology may help you achieve both. Dell Computers is a classic example,” Prof.Ravi said, just before he distributed the case study for classroom discussion”. Deepak’s experience captures the new norm. Education that’s informative, empowering and more importantly, a great way to further your interest in an area and capitalise on your natural aptitude.
That’s where education is headed. To greater heights of relevance, effectiveness and enjoyment. So if it’s a meaningful learning experience you want, combined with a place that gives your plans for the future the perfect launch, step in to CBS. And discover that the best time to make a smart decision for your career is now.